From Tita Merello and Susana Giménez to Olmedo and Porcel and Atahualpa Yupanqui, countless celebrities attended Luisita’s photo studio. The discovery of 25,000 never-before-seen negatives opens a window to a true artistic epicenter of Argentine popular culture.
The plastic flowers and performing dogs may imply inauthenticity but nothing could be further from the truth. To walk into Luisita’s photo studio is to travel back in time to a golden age of Argentine pop culture. Sol Miraglia approaches her older subject with warmth, and the conversation flows.
Argentina
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